Billson's Instagram Marketing

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Date of determination
Determination number
181-24
Brand Involved
12 Days of Christmas Vodka
Company
Billson's
Outcome
Upheld
Nature of Breach
An Instagram post featuring Santa Claus was found to breach Part 3(b)(i),
Medium
Digital
Current Code section - from 1 August 2023
3(b)(i) - strong evident appeal to minors