Kirin Hyoketsu OOH Advertising
- Date of determination
- Determination number
- 192/24
- Brand Involved
- Kirin Hyoketsu Lemon
- Company
- Lion – Beer, Spirits & Wine Pty Ltd
- Outcome
- Dismissed
- Nature of Breach
- The Panel found that the models in the marketing were not underage.
- Medium
- Outdoor
- Current Code sections - from 1 August 2023
- 3(b)(ii) - depictions of minors
- 3(b)(iii) - depictions of 18-24 year olds