Boozicles Alcoholic Ice Blocks Packaging

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Date of determination
Determination number
2/25
Brand Involved
Boozicles Alcoholic Ice Blocks
Company
Alcoholic Iced Confectionery Pty Ltd
Outcome
Upheld
Nature of Breach
The packaging of Boozicles Alcoholic Ice Blocks was found to have strong or evident appeal to minors - a breach of Part 3 (b)(i) of the Code.
Media
Digital
Naming/packaging
Current Code section - from 1 August 2023
3(b)(i) - strong evident appeal to minors