Tooheys New Television Advertisement

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Date of determination

12th August 2014

Determination number

42/14

Brand Involved

Tooheys New

Outcome

Dismissed

Medium

Television

Previous Code sections - 1 July 2014 to 31 July 2023

(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines

(a)(ii) irresponsible or offensive behaviour

(b)(i) strong or evident appeal to minors