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Download Full Decision
- Date of determination
- Determination number
- 91-93/17
- Brand Involved
- Vodka Cruiser
- Company
- Asahi Premium Beverages
- Outcome
- Upheld
- Nature of Breach
- Vodka Cruiser Facebook post suggests the product will contribute to the achievement of social or sexual success
- Medium
- Digital
- Previous Code sections - 1 July 2014 to 31 July 2023
- (a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines
- (c)(ii) success
