Posts including images of a sponsored professional wakeboarder aged 24 breach the requirement that alcohol ads only include visually prominent individuals aged 25 years or over. In addition, a user generated comment, endorsed by the sponsored party, promoted excessive consumption.
Medium
Digital
Previous Code sections - 1 July 2014 to 31 July 2023
(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines