In the current context, the message of a fridge full of beer combined with the lockdown and ‘hang in there’ references does raise a direct implication of consumption beyond the Alcohol Guidelines and that beer can be a coping mechanism during a lockdown
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Previous Code sections - 1 July 2014 to 31 July 2023
(a)(i) excessive or rapid consumption, misuse or abuse of alcohol, inconsistent with NHMRC guidelines