Heist Vodka Instagram Marketing
- Date of determination
- Determination number
- 29/24
- Brand Involved
- Heist Vodka
- Company
- Heist Vodka
- Outcome
- Upheld
- Nature of Breach
- Instagram posts promoting the product depict criminal and sexual activity
- Medium
- Digital
- Current Code sections - from 1 August 2023
- 3(a)(ii) - rapid alcohol consumption, misuse or abuse of alcohol, alcohol related irresponsible or offensive behaviour
- 3(c)(ii) - personal success